YouTube is one of the most famous and used social media platforms across the world, but the Philippine YouTube scene is continuing to thrive in 2025, with creators regular audiences through their diverse content ranging from public service to entertainment. These are an updated list of the top 20 Filipino YouTubers for you.
| Rank | YouTuber | Subscribers (M) | Genre |
| 1 | Raffy Tulfo in Action | 29.7 | Public Service |
| 2 | Ivana Alawi | 18.2 | Vlogging/Entertainment |
| 3 | Niana Guerrero | 15.8 | Dance/Family Content |
| 4 | Ranz Kyle | 15.2 | Dance/Family Content |
| 5 | Zeinab Harake | 15.2 | Vlogging/Entertainment |
| 6 | ABS-CBN Entertainment | 15.1 | Entertainment |
| 7 | Doc Willie Ong | 10.2 | Health/Education |
| 8 | Viy Cortez | 7.0 | Vlogging/Comedy |
| 9 | Toni Fowler | 9.2 | Lifestyle/Entertainment |
| 10 | Ser Geybin | 1.2 | Lifestyle/Automotive |
| 11 | Jeanelle | 1.0 | Food/Travel |
| 12 | Junell Dominic | 0.9 | Comedy/Entertainment |
| 13 | Von Ordona | 0.8 | Comedy/Entertainment |
| 14 | Geo Ong | 0.7 | Comedy/Entertainment |
| 15 | Doc Liza Ong | 0.6 | Health/Education |
| 16 | Michelle Dy | 0.5 | Beauty/Makeup |
| 17 | Ja Mill | 0.4 | Lifestyle/Entertainment |
| 18 | Mary Bautista | 0.3 | Lifestyle/Entertainment |
| 19 | Pamela Swing | 0.2 | Lifestyle/Entertainment |
| 20 | Wil Dasovich | 0.1 | Travel/Adventure |
Emerging Trends in the Philippine YouTube Scene
In October 2025, the Philippine YouTube with large number of creators continues to evolve, with many emerging trends:
- Diverse Content Niches: Creators are exploring and entertaining with various niches, which also include educational content as well health and wellness, along with digital entrepreneurship and catering to a broader audience.
- Collaborations and Cross-Platform Engagement: Many YouTubers have now started collaborating with influencers from other platforms like TikTok along with Instagram while expanding their reach and audience engagement.
- Monetization Strategies: With the increase of digital platforms, now creators are exploring various revenue streams, which include brand partnerships as well as merchandise sales, and exclusive content subscriptions.
- Social Impact Initiatives: These influencers are also using their platforms to educate people of social issues, promote mental health, and support charitable causes along with reflecting a shift towards more responsible content creation in 2025
The Philippine YouTube in 2025 is more vibrant and much more diverse, as creators spanning multiple genres as well as captivating audiences both locally and globally. From public service champions such as Raffy Tulfo to entertainment sensations like Ivana Alawi along with Niana Guerrero, all these top 20 YouTubers continue to shape the digital content scene in the Philippines, making the platform a hub for discovering the Most Popular Streamer in the Philippines.
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Unreliable, Zeinab Harake has 13.2M subs but she’s not even listed here.