(C): Unsplash
Thailand became among the most booked destinations of Indians in 2025, which was the indicator of a powerful recovery of international tourism and changing tastes of Indian tourists. The Southeast Asian country was always at the top of the booking lists with easy accessibility, flexibility of the visa policy, and outstanding value-for-money experiences, including its world-famous local cuisine and Street Foods to Try in Thailand.
Indian tourists, both independent Gen Zers, honeymooners, and families, were all finding Thailand satisfying all the right boxes. The country was a mix of the affordable and the luxury, starting with the busy Bangkok and the serene Krabi. Here’s a listicle-style breakdown explaining what truly made Thailand stand out and why it remained among the most booked destinations for Indians throughout the year.
In the year 2025, Thailand was one of the largest contributors to Indians as it offered a visa-free entry policy, which made the country continue to be one of the most popular places to visit by Indians. This removed the major barrier to planning and encouraged impulse travelling. Coupled with already existing frequent direct flights between the major cities of India, such as Delhi, Mumbai, Bengaluru, and Chennai, Thailand turned into a hassle-free holiday destination overseas. The competition fares and low-cost airlines also added strength to its attractiveness.
The low-cost luxury provision in Thailand was essential. Indian travelers were having high-quality five-star beach resorts, luxury shopping centers, and fine dinners, but were not spending a lot. Compared to Western destinations, Thailand delivered better value, reinforcing its position as one of the most booked destinations for Indians in the post-pandemic travel boom.
The presence of Indian food and vegetarian food, and the warm reception, gave immediate comfort to the Indian tourists in Thailand. Most hotels, tour operators, and restaurants are busy serving Indian tastes. Cultural familiarity mixed with exotic charm made Thailand especially attractive for first-time international travelers, helping it remain one of the most booked destinations for Indians in 2025.
Thailand had a treat to receive anyone, be it nightlife in Pattaya, spiritual retreats in Chiang Mai, Island hopping in Phuket, and wellness tourism in Koh Samui. This was an assortment that ensured repeat visits and extensions. Tailored experiences were also appreciated by families, couples, and digital nomads, as well as adventure seekers, and Thailand was among the most booked destinations by Indians every year.
The effect of social media on the decisions made concerning traveling was very high. Influenza and travel vlogs, and itineraries run by influencers popularized Thailand as cool, fun, and dreamy. It is due to the realization of the real-time experiences on the internet that Indian travelers started booking their trips, and this has led to continued demand and booking.
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